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China is expected to become the second largest export destination for Peruvian fresh grapes at the end of the 2023/24 season, Alejandro Cabrera, head of the Peruvian Fresh Grape Growers and Exporters Association (Provid), said in a presentation recently.
Provid data show that the largest overseas market for Peruvian fresh grapes as of the 14th week of 2022 remains the United States, with 42 percent of exports, followed by the Netherlands (15 percent) and China (13 percent), and Mexico and the United Kingdom with 5 percent each.
Cabrera said it is only a matter of time before the Chinese market takes over from the Netherlands, which is still likely to be the second largest export market for the 2022/23 season, with China expected to overtake the Netherlands by the end of the 2023/24 season.
Despite the popularity of the Red Globe variety, the Chinese market is beginning to diversify in terms of demand for new varieties of fresh grapes, which is the key to continued growth in China. Not only does China need more fresh grapes, but so do Asian countries such as South Korea, which as a whole accounts for 20% of Peru's total fresh grape exports.
Peruvian fruit industry consultancy Fresh Fruit mentioned in its latest report that "Peru has the opportunity to continue to increase its exports to China, with volumes depending on competitors and market dynamics".
According to statistics, Peruvian fresh grape exports to the Chinese market for the 2021/22 season totaled $199 million, up 25% from the previous year.
Between September 2021 and March of this year, the Chinese market saw a 67% increase in demand for fresh grapes. Fresh grapes for the Chinese market in these months came mainly from Peru (67%, +4%), Australia (13%, -2%) and Chile (9%, -2%).
The supply from Australia was from January to July, mainly in April and May, with more than 10,000 tons of supply. Due to the decrease in exports from Australia and Chile to China, Peru could increase its exports without negatively affecting prices.
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